You awake in a dark room. Your forehead is damp and you realise you are have been sweating. Out of the corner of your eye you can see a small light blinking.
You press a small round button next to the light. Immediately a strange whirring sound starts up and an image of some windows appears before your eyes. A message appears in one of the windows. It says:
"Hi there. I went to a conference on Thursday and everyone was talking about social investment. There were were some very clever ex-bankers there. I didn't really understand much of what was said but it sounded very important and impressive. As Finance Director of this social enterprise you should really be on top of this stuff. Could you please look into it and report back to me on what we should be doing about it? Thanks!"
You rub your eyes but the message doesn't go away. You have to re-read it several times before it makes any sense. When it sinks in, you realise you have to take a decision. Do you:
a) ignore the message - go to page 8
b) explore the options available to you - go to page 27